Social media holidays have become increasingly popular over the past few years. From National Pizza Day to World Kindness Day, there is a holiday for just about everything! For businesses, these holidays present an excellent opportunity to engage with their audience, increase brand awareness, and as a result, generate leads! With so many social media holidays to choose from, it can be challenging to keep track of them all.. That’s why here at SEO Leaders we have created the ultimate social media holidays calendar. In this article, we will try and cover everything you need to know about social media holidays, how to use them to benefit your business, and of course we provide you with a comprehensive calendar of the most popular social media holidays!
What are Social Media Holidays?
Social media holidays are unofficial holidays that are celebrated on social media platforms. These holidays are created by users and are often tied to specific causes or events. They are a great way to engage with your audience and increase your brand’s visibility on social media.
Why are Social Media Holidays Important for Businesses?
Social media holidays provide businesses with an opportunity to increase their brand’s visibility, engage with their audience, and generate leads. By participating in social media holidays, businesses can increase their social media following, drive traffic to their website, and generate leads. In addition, social media holidays can help businesses to create a unique brand identity and differentiate themselves from their competitors.
How to Use Social Media Holidays to Benefit Your Business?
To benefit from social media holidays, businesses need to plan their social media strategy ahead of time.
The Benefits of Planning Ahead for Social Media Holidays
Planning ahead is essential for businesses looking to benefit from social media holidays. By planning ahead, businesses can ensure that they are prepared to capitalise on social media holidays, increase their brand’s visibility, and engage with their audience. Clearly good planning is vital because the dates the date, you snooze you lose!
One of the key benefits of planning ahead for social media holidays is the ability to create high-quality content. By planning ahead, businesses have the time to create high-quality content that is relevant to the holiday and their brand. This content can include photos, videos, blog posts, and more. By creating high-quality content, businesses can increase their social media following, drive traffic to their website, and generate leads.
Another benefit of planning ahead for social media holidays is the ability to use relevant hashtags. By researching and identifying relevant hashtags ahead of time, businesses can increase the visibility of their social media posts and reach a broader audience.
In addition, planning ahead for social media holidays allows businesses to engage with their audience in a meaningful way. By planning ahead, businesses can create campaigns that are interactive, engaging, and add value to their audience. This can include contests, giveaways, and other activities that encourage audience participation.
Here are a few ways businesses can use social media holidays to benefit their brand:
Create Social Media Content: Businesses can create social media content that is relevant to the holiday and their brand. This can include photos, videos, and blog posts.
Use Hashtags: Using relevant hashtags can increase the visibility of your social media posts. It can also help you to reach a broader audience.
Run a Contest or Giveaway: Running a contest or giveaway that is related to the social media holiday can increase engagement and generate leads.
Share User-Generated Content: Sharing user-generated content can help businesses to increase their social media following and engagement.
Other ways to make sure your Social Media Holiday promo is successful
This is a favourite here at SEO Leaders! Make sure you research what your competitors or other businesses have done for past social holidays and see what has worked well and what didnt work. Feed that information into your planning and strategising to ensure you dont drop a clanger with any promotions you run!
The Ultimate Social Media Holidays Calendar
Now that we’ve covered the basics of social media holidays let’s dive into the ultimate social media holidays calendar. Here are some of the most popular social media holidays and their respective dates!:
National Popcorn Day (January 19th)
National Pizza Day (February 9th)
National Margarita Day (February 22nd)
National Women’s Day (March 8th)
Earth Day (April 22nd)
National Siblings Day (April 10th)
World Book Day (April 23rd)
National Wine Day (May 25th)
National Donut Day (June 4th)
National Ice Cream Day (July 18th)
International Day of Friendship (July 30th)
International Day of Friendship (July 30th)
National Ice Cream Sandwich Day (August 2nd)
National Dog Day (August 26th)
National Coffee Day (September 29th)
National Taco Day (October 4th)
National Cat Day (October 29th)
National Doughnut Day (November 5th)
World Kindness Day (November 13th)
National Cookie Day (December 4th)
Remember, it’s essential to choose holidays that are relevant to your brand and target audience. By participating in social media holidays, you can increase your brand’s visibility, engage with your audience, and generate leads.
Social Media Holidays FAQ
In conclusion, a social listening campaign is an essential tool for businesses to stay on top of the conversations about their brand on social media. By defining your goals and objectives, choosing the right social media listening tool, monitoring your brand mentions, tracking your competitors, analyzing your data, creating a crisis management plan, engaging with your audience, and measuring your success, you can create a social listening campaign that will help you to improve your brand’s reputation, increase customer satisfaction, and gain valuable insights into your industry.